Hello, I'm Shiv 👋

Digital marketing is more than just running ads – it’s about understanding consumer behavior and strategically positioning a brand across multiple online channels. With expertise in social media, content marketing, paid advertising, and customer journey mapping, I create targeted campaigns that drive meaningful engagement. By combining data-driven insights with creativity, I ensure marketing efforts deliver measurable results. A strong foundation in analytics and conversion optimization allows me to refine strategies continuously. From A/B testing to audience segmentation, I ensure every campaign is optimized for performance and scalability. My approach integrates organic and paid tactics to build long-term brand presence while delivering short-term wins.

Email marketing remains one of the most effective channels for customer retention and conversion. I specialize in designing automated email workflows that personalize the customer journey, from welcome sequences to abandoned cart recovery. By leveraging CRM data and behavioral triggers, I create highly targeted campaigns that drive engagement and sales. Optimizing email deliverability, crafting compelling subject lines, and refining content through A/B testing are key to my strategy. My focus is on increasing open rates, click-through rates, and ultimately, revenue through strategic automation. With a balance of creativity and data analysis, I ensure emails land in inboxes and convert recipients into loyal customers.

SEO is the foundation of long-term online visibility. I specialize in optimizing websites for search engines through a combination of technical SEO, keyword research, and content strategy. By improving site structure, meta tags, and internal linking, I enhance search rankings and user experience. Additionally, I implement effective off-page SEO strategies, including link-building and local SEO, to strengthen domain authority. I focus on aligning content with search intent, ensuring businesses attract the right audience and maintain high engagement. By continuously monitoring performance metrics and making data-driven adjustments, I help businesses achieve sustainable organic growth.

I help businesses automate their day-to-day digital operations so things run smoothly without constant manual effort. This includes automating social media posting, lead capture and tagging, email responses, CRM updates, and smart follow-up, ensuring no lead slips through the cracks and every customer gets timely, consistent communication 🤖⚙️. Beyond basic automation, I build custom AI workflows and voice agents that work behind the scenes for your business. From AI assistants that reply to emails and qualify leads, to AI voice agents that handle calls or bookings, these systems are designed to save time, reduce costs, and help your business scale smarter, without adding more staff or hours.

A business’s website is its digital storefront, and I specialize in building WordPress websites that are fast, user-friendly, and conversion-focused. From theme customization to plugin integration, I create sites that align with brand identity and business goals. I also ensure sites are optimized for performance, mobile responsiveness, and security. Beyond development, I integrate CRM systems to streamline lead tracking, automate follow-ups, and enhance customer relationship management. By combining website optimization with CRM automation, businesses can improve lead nurturing, personalize user experiences, and increase overall conversion rates. My approach ensures a seamless digital experience from first website visit to long-term customer engagement.

Performance marketing is about maximizing ad spend efficiency and driving measurable results. I specialize in setting up, managing, and optimizing paid advertising campaigns that focus on lead generation, customer acquisition, and revenue growth. Whether it’s Google Ads, social media ads, or programmatic advertising, I use data-driven strategies to target the right audience at the right time. By continuously analyzing key performance metrics, A/B testing ad creatives, and refining audience segments, I ensure campaigns remain profitable and scalable. My expertise extends to retargeting strategies that nurture leads and bring back potential customers, ultimately increasing conversion rates and reducing acquisition costs.

Content creation is at the heart of digital marketing, and I excel in designing graphics and producing video content that captures attention and drives engagement. Whether it’s ad creatives, social media visuals, or motion graphics, I craft compelling assets that enhance brand identity. With expertise in video editing and promotional content, I create high-quality videos optimized for different platforms, ensuring businesses effectively communicate their message. By aligning content with marketing goals and audience preferences, I help brands stand out in a crowded digital landscape.